AI FOR SALES: Revolutionise your Sales Strategies.

Join Danny O’Neill and ERF Skillnet for this online, 4 session course commencing June 11th.

Aimed at Recruiters, Team Leads and Managers, this course will help you gain a more thorough understanding of Generative AI and its applications within a B2B sales environment. Develop strategies for integrating AI in your sales process to enhance client experience and sales outcomes. And learn how to leverage AI to personalise customer experiences and predictive sales analytics. 

Key Benefits:

  • Boost Sales Performance: Close more deals, improve win rates, and shorten sales cycles.
  • Empower Your Team: Equip sellers with AI-powered tools for enhanced efficiency and effectiveness.
  • Drive Revenue Growth: Make data-driven decisions and optimise your sales funnel for maximum impact.

Course Structure

Module 1: Current State of B2B Sales and the Opportunities for AI

  • AI-Enabled B2B sales – A New Paradigm Shift
  • Introduction to Generative AI and LLMs
  • Supercharged Engagement – Opportunities for AI in B2B Sales. 

Module 2: Sellers: Empowered, Autonomous & Focused on Value

  • AI for Customer Profiling and Market Analysis
  • AI for Stakeholder Profiling and Opportunity Analysis
  • AI for Message Strategy & Hyper-Personalization

Module 3: Leaders: AI and the Changing Role of Sales Leadership

  • Experience Focused, Data-Driven, Continuous Innovation.
  • AI-Driven Predictive Analytics for Better Decision-Making 
  • AI for Continuous Learning & Capability Building

Module 4: Revenue Operations: AI to Build a Cohesive Performance System

  • Revenue Operations – a System for Growth
  • AI-Enabled Collaboration and Workflow Optimization
  • AI-Drive Predictive Analytics for Agility, Adaptation and Growth.


This is a 4 x 2.5 hour session course run on the following dates:

  • Tues, 11th June, 2pm – 4.30pm

  • Thurs, 13th June, 2pm – 4.30pm

  • Wed, 19th June, 2pm – 4.30pm

  • Wed, 26th June, 2pm – 4.30pm


Don’t miss out on this fantastic opportunity to save hours in your day and take your sales to the next level. Places are limited so please book early to avoid disappointment.

Cost:    €350 per person.



Danny O’Neill, the creator of the AI for Sales course, is an experienced Global Sales, Operations, and Learning Leader at B2B Tech companies. More recently, he founded an AI startup, Animis. With extensive experience in sales and AI, Danny brings a unique perspective on the transformative power of AI in B2B sales.

**This course is subsidised by ERF Skillnet.

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AI for Sales
AI for Sales
Available Tickets: 7

AI for Sales

The AI for Sales ticket is sold out. You can try another ticket or another date.


Jun 11 - 26 2024


Each session is 2.5 hours - See event for exact dates and times
2:00 pm - 4:30 pm


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